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Digital Strategy

One of the Most Under-Utilized Channels Online

We begin at the end and work our way backwards

Using our digital strategies, we will help you change your business in a lasting way

Our philosophy is simple: we start by deeply understanding your business goals and objectives. From there, we translate them into an actionable strategic roadmap. This process is driven by communication with our clients, award-winning technical execution, and campaign performance. With these three pillars in place, we can create a digital marketing strategy tailored to your unique business needs and goals.

We believe that the best marketing strategies are tailored to each brand's specific needs at our agency. We take a holistic and "agnostic" approach to marketing, using whatever combination of technology, platforms and channels will be most effective for achieving your desired business outcomes. Whether it's driving traffic through organic search or paid media, engagement through social media or creating better web experiences, we'll work with you to develop a strategy that gets results.

At its core, business is about growth. Whether it's growing your customer base, revenue, or bottom line, businesses need to move forward if they want to stay afloat constantly. This is where we come in. Our goal is to help you achieve your goals – whatever they may be. But we're not just interested in helping you achieve short-term gains. We want to see you succeed over the long haul. This is why we're constantly monitoring the metrics that matter most to your business and making sure that we're always focused on driving growth. By aligning our goals with yours, we can ensure that your business always has a chance to succeed.

Character holding a sign with the three essential digital marketing components: clear vision, well-crafted plan, and a team of specialists who can bring ideas to life

what we do

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Campaign Audits

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Consultation &
Management

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Industry &
Market Analysis

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Customized Data
& Analytics

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Conversion Rate
Optimization

Our unique approach to digital strategy

The Spark Search Process

01

Discover

A discovery session is the first step in our process, and we need to get to know your business and objectives. We take a deep-dive into your industry to develop insight and understanding. We also analyze your customer persona, which helps us to determine the best way to reach them. Furthermore, we examine the performance of your current activities and set commercial goals. This information forms the basis of our strategy and allows us to create a bespoke plan that will achieve the results you need.

02

Plan

A discovery session is the first step in our process, and we need to get to know your business and objectives. We take a deep-dive into your industry to develop insight and understanding. We also analyze your customer persona, which helps us to determine the best way to reach them. Furthermore, we examine the performance of your current activities and set commercial goals. This information forms the basis of our strategy and allows us to create a bespoke plan that will achieve the results you need.

03

Deploy

A discovery session is the first step in our process, and we need to get to know your business and objectives. We take a deep-dive into your industry to develop insight and understanding. We also analyze your customer persona, which helps us to determine the best way to reach them. Furthermore, we examine the performance of your current activities and set commercial goals. This information forms the basis of our strategy and allows us to create a bespoke plan that will achieve the results you need.

04

Optimize & Measure

A discovery session is the first step in our process, and we need to get to know your business and objectives. We take a deep-dive into your industry to develop insight and understanding. We also analyze your customer persona, which helps us to determine the best way to reach them. Furthermore, we examine the performance of your current activities and set commercial goals. This information forms the basis of our strategy and allows us to create a bespoke plan that will achieve the results you need.

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Acquisition

Marketing is all about finding potential customers and then using the right message at the right time in the right channel to convert them into paying customers. The most effective marketing plans take a holistic view of the customer journey, from awareness through to purchase and beyond.

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Conversion

There are many factors that go into whether or not a customer will engage with your product or service. Your target audience needs to be aware of your brand and what you offer. This can be accomplished through marketing and advertising efforts. Once they are aware of your company, they need to have a positive impression of your brand and through great customer service, a high-quality product, and a brand image that resonates with the customer.

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Retention & Growth

Developing a clear and concise brand message will ensure that your target audience understands what your company stands for. Finally, providing excellent customer service and creating a loyalty program will encourage customers to keep coming back and recommend your business to others. By following these steps, you can successfully increase customer numbers, lifetime value, and positive brand advocacy.

Our Strategies Have Helped

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We deliver market-leading digital strategy campaigns Oklahoma-wide. Get your free strategy session (normally $1500) from an award-winning strategist now: